Press Release – EGD to honour Pete Dye at The Legacy Club

08 DECEMBER 2021 – FOR IMMEDIATE RELEASE

EDGWARE, LONDON, UK – – The Dye London is to be renamed The Legacy Club, and will be brought to completion by European Golf Design (EGD) following the deaths of pioneering golf course architect Pete Dye in early 2020, and his son Perry in 2021.

The project, which was originally announced in 2013, was set to bring the Dye family’s unique brand of creative golf course design to the UK for the first time, tempting golfers with a spectacular new challenge from the designer of iconic PGA Tour venues such as Sawgrass, Kiawah Island, Whistling Straits and Harbour Town.

“We will be realising the vision which Pete and Alice Dye originally had for the golf course, including the routing, but we will provide the detail” said European Golf Design’s Managing Director, Jeremy Slessor. “The Legacy Club will be enjoyable and playable for all golfers, but will also offer a challenge worthy of a Tour venue.”

The new 18-hole golf course in Edgware, north London, will be the first collaboration between the Menai-Davis family and EGD, the golf course design company of the European Tour Group.

Tony and Anne Menai-Davis plus their sons Ceri and Cae, co-owners of The Legacy Club, and creators of the Seve Ballesteros-designed The Shire London and the forthcoming The London Links, chose the new name in honour of the Dye family, and also after a family tragedy of their own.

“My eldest Ceri and his wife lost their young son, Hugh, to cancer in summer 2021” said Tony Menai-Davis. “This much-loved and extraordinarily brave young man left us at just six years old, but he filled our lives with enough wonderful memories to last a lifetime. We will think of him every day, and his favourite bird – the owl – will be in The Legacy Club’s logo.

Ceri Menai-Davis said: “The Legacy Club will honour the love we all share for this magnificent sport of golf, and also the love we all have for people who are no longer here.

“My wife and I have created a charity, It’s Never You, to help parents of children who have potential life-limiting illness. The Legacy Club and our other facilities will all help these parents who are going through an indescribable time.

“After many years working in golf and at The Shire London, which is itself driven by the legacy of another of golf’s true greats, Severiano Ballesteros, I can assure you that golfers will love The Legacy Club experience, even more so now we have the team at EGD to help us bring it to life.”

Tony and Anne’s youngest son, Cae, co-founded The Golf Trust charity in 2012 and has helped to bring the benefits of golf to thousands of children over the last decade.

“We are all somebody’s son or daughter, and when you become a parent you better understand the power of legacy, and what it means to provide a better society for our children” said Cae Menai-Davis. “When we met Pete & Alice Dye they could see that we were, like them, a close-knit family and we established a strong connection with them. It feels entirely natural, now, for Ceri and myself to help our family to create golf venues where people can discover a love for golf which might last them a lifetime.

“And doing it in a way which honours not only Pete Dye’s legacy but also Hugh’s feels like the most natural thing of all.”

The Menai-Davis family business now includes five golf facilities in the London area, but The Legacy Club will be their first venture with European Golf Design – creators of The Twenty Ten Course at Celtic Manor, the venue for the 2010 Ryder Cup, and Marco Simone Golf & Country Club, the venue for the 2023 Ryder Cup.

“I have known Jeremy for 20 years, and EGD is a world-class team of golf course designers” said Tony Menai-Davis. “I am a big admirer of the work they have done, and we are thrilled to be working with EGD as we guide The Legacy Club towards its opening a few years from now.”

“Pete Dye was one of golf’s true innovators” said Slessor, “and we have all been inspired by his designs. Although we didn’t have the opportunity to meet him and discuss his strategy for The Dye London, we will remain highly respectful of the foundations he and Perry laid here as we work hand in hand with the Menai-Davis family to prepare The Legacy Club for the changing demands of the modern sport.”

For more details contact Ceri Menai-Davis at The Shire London.

Ends.

CONTACTS
• Media: Andy Hiseman at Flagstick | andy@hiseman.com | +44 (0)7795 360112
• The Legacy Club: Ceri Menai-Davis | ceri@theshirelondon.com | +44 (0)7734 159592

NOTES FOR EDITORS

About The Bridgedown Golf Group and The Legacy Club

The Bridgedown Golf Group is a family-owned business which designs championship golf courses with a fresh approach. Venues include The Shire London (www.theshirelondon.com) in Barnet, West London – the only Seve Ballesteros design in the UK; the City 9 at The West London Golf Centre (www.westlondongolfcentre.co.uk) in Northolt, West London; Lost Jungle London Adventure Golf (www.lostjunglelondon.com) in Edgware, North London; The London Links in Northolt, West London; and The Legacy Club in Edgware, North London.

About European Golf Design
www.egd.com

European Golf Design was established in 1992 and is the Golf Course Design Company of the European Tour Group. The company has earned a reputation for producing successful resort, members and tournament golf courses, on schedule and within budget. They are recognised for the ability to exceed their clients’ expectations and for the economic added value of their designs. Three of EGD’s courses have been voted best new course in Europe and two are named in the top 100 courses in the World. With views of the famous skyline of downtown Dubai, our course at Dubai Hill was named ‘World’s Best New Golf Course’ at the 2019 World Golf Awards. The company has won design commissions throughout Europe and beyond to Africa, the Middle East, the Caribbean and Asia, working for private landowners, worldwide hotel groups, resort and real estate developers either independently or within a team of master planners, architects and engineers.

Middle East’s Best Golf Course 2021

Hugely rewarding to see the course we designed at Royal Greens in Saudi Arabia receive “Middle East’s Best Golf Course 2021” & “Saudi Arabia’s Best Golf Course” by World Golf Awards. Having already hosted the Saudi International on the European Tour it is fantastic that the club welcomes the Aramco Saudi Ladies International this week.

European Golf Design sets out commitment to a Net Zero future

European Golf Design (EGD), the golf course design company of the European Tour, aims to become a carbon neutral design company in a move that underlines the company’s strengthened commitment to sustainability and climate action.

The announcement comes ahead of the UN Climate Summit COP26 in Glasgow and underlines EGD’s strategic goals and ambition for net zero emissions.
The move towards net zero is also aligned with the European Tour’s Green Drive initiative, launched earlier this year on World Environment Day, when the Tour set out a vision to become a leader in social and environmental responsibility, delivering net positive impacts around the world.
With support from the GEO Foundation for Sustainable Golf – the non-profit organisation dedicated to accelerating sustainability in and through golf around the world – EGD will track and measure its carbon footprint across all areas of business operations, reduce emissions where possible and mitigate where necessary by credibly offsetting all unavoidable greenhouse gas emissions.

All carbon calculations are in line with the UN Greenhouse Gas Protocol Corporate Standard, and offsetting will be carried out using GEO’s Sustainable Golf Climate Initiative – ensuring offsets are accredited by The Gold Standard and deliver additional contributions to the UN Sustainable Development Goals.
Jeremy Slessor, Managing Director of EGD, said: “For many years sustainability has been part of the way in which we conceptualise, design and construct courses. Now, our updated and strengthened strategy aims to deliver even more positive and measurable environmental and social impacts through course development and renovation, alongside new goals and actions across various other aspects of the business.”
Jonathan Smith, Executive Director of GEO Foundation for Sustainable Golf, said: “Congratulations to European Golf Design for proactively stepping forward with this new commitment and action. We all need to do what we can to minimise climate change, so a comprehensive approach to emissions reduction is essential, as is a credible approach to offsetting what are currently unavoidable emissions. We look forward to supporting EGD in accurately measuring, actively reducing and credibly mitigating their emissions so that they make a meaningful contribution to addressing what is rapidly emerging as the defining issue of current and future generations.
“We hope others will follow this lead, become a committed part of the sustainable golf community and utilise the platform and solutions provided with and for the sport of golf.”
European Golf Design designed the first new development in the world to be recognised with the GEO Certified Development status and has projects throughout Europe, Africa, the Middle East, the Caribbean and Asia.

About EGD
European Golf Design was established in 1992 and is the Golf Course Design Company of the European Tour.
The company has earned a reputation for producing successful resort, members and tournament golf courses, on schedule and within budget. They are recognised for the ability to exceed their clients’ expectations and for the economic added value of their designs.
Three of EGD’s courses have been voted best new course in Europe and two are named in the top 100 courses in the World. With views of the famous skyline of downtown Dubai, our course at Dubai Hill was named ‘World’s Best New Golf Course’ at the 2019 World Golf Awards.
The company has won design commissions throughout Europe and beyond to Africa, the Middle East, the Caribbean and Asia, working for private landowners, worldwide hotel groups, resort and real estate developers either independently or within a team of master planners, architects and engineers.

About GEO Foundation
GEO Foundation for Sustainable Golf is the international not-for-profit dedicated to advancing sustainability and climate action in and through golf. The foundation works collaboratively to help the sport proactively embrace key environmental and social issues, to foster nature, conserve resources, take climate action and strengthen communities. In addition to its strategic support through partnerships with associations, GEO Foundation manages and assures the OnCourse® programmes for grassroots golf facilities, new developments and tournaments, each of which can lead to the internationally accredited and widely endorsed GEO Certified® label.
Find out more at www.sustainable.golf

About European Tour Green Drive
The European Tour Green Drive underlines an intensified approach towards priority issues such as climate change; biodiversity loss; air and ocean pollution; and sustainable and ethical procurement. It also sees the Green Drive take a formal position within Golf for Good, the European Tour’s overarching Corporate Social Responsibility (CSR) programme.
The Green Drive is aimed at contributing to internationally recognised environmental and social priorities, including many of the United Nations Sustainable Development Goals. The approach to climate action is directly aligned to The Paris Agreement and the UN Sport for Climate Framework.

Press Release – European Golf Design Enters New Territory

On the eastern shores of the Caspian Sea sits the city of Aktau (which, in the local language, means ‘white mountain’ in reference to the cliffs overlooking the sea) a city of 190,000 people. With the increase in regional and some international tourism in recent years in Kazakhstan, developments catering to that market have started to spring up, the latest of which is the Aktau Resort, a master-planned community featuring primary and secondary real estate, multiple hotels, attractions, retail and commercial space, and in the current phase of expansion, a nine hole golf course and academy to be designed by European Golf Design, the design company of The European Tour.

On what is predominantly a sandy coastal site, European Golf Design’s Gary Johnston is working with long-time collaborators Golf Tek, led by Naki Evrandir, and Sembol Construction, both from Turkey. Design work started late in 2020 and construction works have already started on site, with a view to the golf course being fully grassed by the end of September this year, and opening summer 2022.

Although the ninth largest country on earth, covering over 2.7million square kilometres (about the size of Western Europe), golf is a relatively new sport in Kazakhstan with only three courses all located around Almaty. Therefore practice facilities are increasingly important and, with a limited amount of space available, Johnston has designed the course such that there are two loops of three and six holes from, and returning to, the clubhouse. The three hole loop can be taken out of play at required times of the day, or week, and used as the academy area to provide dedicated short game, putting and long game zones or a three hole Academy Course, while play continues on the six hole loop. The intention is to encourage local schools and clubs to take advantage of the facility in the hope that more locals will be enthused to take up the game, as well as providing outstanding golf facilities for residents, guests and tourists alike.

“This has been a whirlwind of a project since our first conversations with the project team last autumn,” said Gary Johnston “and now that construction has started, we are looking forward to getting onto site to work with Naki and his team, alongside our clients at Rixos Hotels & Sembol Construction, to create a course that helps achieve the developers’ business objectives but, as importantly, provides locals and tourists the opportunity of exposure, some for the very first time in their lives, to golf. We’re working hard to make this project as inclusive as possible to ensure long term growth and viability.”

For more information, please contact Jeremy Slessor of European Golf Design at jslessor@egd.com

Press Release – Chislehurst Golf Club and European Golf Design

European Golf Design (‘EGD’), the golf course design company of The European Tour, has been appointed by Chislehurst Golf Club to undertake a full review of its historic golf course and make recommendations on short, medium and long term enhancements.

Located in Kent, just to the south-east of London, the Club was established in 1894 as a nine hole layout which was subsequently expanded to 18 holes early in the following decade. There is evidence as to the involvement of James Braid in both the expansion and subsequent improvement to bunkers in the years immediately prior to the First World War. Although short by modern standards at 5100 yards and playing to a par of 66, the course is anything but a pushover, demanding accuracy and precision over brute strength. However, some of the hazards around the course have become less strategically relevant over the years and part of the design brief is to thoroughly investigate the strategy presented to players and, in relation to bunkering, to return them to the styles and aesthetics experienced over a century ago by reference to the Club’s archives of plans and photographs.

David MacLaren, the Chief Executive Officer of Chislehurst Golf Club, said “This is a progressive club with a very active golf and social membership. Those who know the course love it – those that visit us soon come to love the course too. It has visual interest, it has challenge, it has beauty. Working with European Golf Design to develop a five to ten year programme of improvements allows the Club to move forward positively, but also to reclaim our heritage by re-establishing the original styling which has inevitably been lost in parts over the last one hundred years or so.”

“Working with a Club and on a course with a relationship to Braid is a great honour and privilege,” said Dave Sampson, who will be leading the project on behalf of EGD, “and we are eager to explore all possibilities to restore as much of the original aesthetics and challenge as we can, while keeping the course playable for as many golfers as possible.”

Work on the initial planning began in March and is expected to take two to three months, following which more detailed plans will be prepared, alongside work schedules to fit improvements within the Club’s busy playing and competition schedule.

For more information, please contact Jeremy Slessor, Managing Director at European Golf Design (jslessor@egd.com) or David MacLaren, Chief Executive Officer of Chislehurst Golf Club (davidmaclaren@chislehurstgolfclub.co.uk)

European Institute of Golf Course Architects

It’s been a big week for EGD’s involvement with the European Institute of Golf Course Architects (EIGCA). In addition to Ross becoming President, we would also like to recognise Dave Sampson, Rob Hiseman and Gary Johnston on their promotion to Senior Members of the EIGCA and to Alex Hay on becoming an Associate Member.

These promotions are the result of years of great work, skill and dedication. We are very proud of each of them and offer our congratulations on this achievement.

Above: Robin Hiseman (right) is congratulated by outgoing President Tom Mackenzie (left).

Above: Dave Sampson (right) is congratulated by outgoing President Tom Mackenzie (left).

Ross McMurray of European Golf Design has become the 10th President of the European Institute of Golf Course Architects (EIGCA)

On his first full day in the role, everyone at EGD offers their congratulations to Ross McMurray on his election to the Presidency of the European Institute of Golf Course Architects (EIGCA). This is a great honour for Ross and recognises the contribution he has made to his colleagues at the EIGCA and to the wider industry over the last thirty years or so.

We know Ross will perform his new role with his usual quiet diligence, professionalism and competence, and wish him much success over the course of his two-year term. The rumour that he wishes to build a wall around Europe and get Mexico to pay for it is, as far as we can tell, unfounded.

Above: Ross McMurray (right) is congratulated by outgoing President Tom Mackenzie (centre). Christoph Städler (left) takes over from Ross as Vice-President.

Read more https://eigca.org

JCB Tees Off 2014 with Plans for £30 million Golf Course

Above: JCB CEO Graeme Macdonald (left) with designer Robin Hiseman of EGD

JCB has announced a new wave of investment in Staffordshire with plans for a £30 million golf course next to its World HQ to help boost sales and build global awareness of its brand.

The proposals for a spectacular 18-hole, 7,150 yards, Par 72 championship golf course centre on 240 acres of rolling countryside to the south of its Rocester headquarters. When completed in 2018, it is expected that up to 100 people will be employed in groundcare and hospitality roles.

The course will be designed by European Golf Design – the golf course design company of IMG and the European Tour – best known for the 2010 course at Celtic Manor in Wales, host of the 2010 Ryder Cup. It will be built to tour-quality standard and could potentially host a major tour event, attracting competitors and spectators from all over the world.

The plans have been conceived by JCB Chairman Lord Bamford and follow an announcement in early December that JCB will invest £150m to build two new factories in Staffordshire and significantly increase production to meet an anticipated growth in demand for its products.

At the heart of this premier golf development is Woodseat Hall, an 18th Century mansion currently in ruins, but which will have a new lease of life under plans to renovate it as the course clubhouse, complete with a new luxury spa, leisure facility and five-star hotel-style accommodation for visiting JCB guests from across the world.

Lord Bamford said: “JCB is a global manufacturer with a successful track record in growing sales in overseas markets. As part of our plans to increase manufacturing capacity and grow sales, we need to build an even stronger awareness of the JCB brand around the world.

“Golf is a truly global sport and is a perfect fit for JCB as a global manufacturer as we look to develop strong relationships with customers and dealers worldwide. I’m not a golfer myself but I’m excited by the opportunity it presents us in driving our future plans for business growth.”

JCB Chief Executive Officer Graeme Macdonald said: “The golf course will be the biggest marketing tool available to JCB in its history, helping grow sales and create jobs. If the course were to host a major tournament, the television coverage would certainly put the JCB brand firmly on the world stage. It would also help to raise the profile of Staffordshire and promote the county as a tourist destination to millions of people around the world.”

European Golf Design’s course architect for the JCB course, Robin Hiseman, said: “We were asked to create a premier tour-proven golf course to stand shoulder-to-shoulder with the very best contemporary golf course designs in the UK. We are very confident that our design meets this requirement, taking full advantage of a rich landscape that includes deciduous woodland, classic English farmland and historic parkland with many arboretum-standard specimen trees.

“The course design, which is burgeoning with imaginative design concepts, will twist and turn around the natural contours of the site, dipping in and out of the woodlands and involving the existing water features in a range of exciting ways, including the spectacular and unique Par 3 17th hole, which plays onto an existing wooded island in the South Lake.

“We are looking forward to building this JCB course, and as you might expect, JCB machines will be doing all of the work in what will be a 240-acre shop window for its product range.”

The new golf course, which is subject to planning consent, will be made available mainly to JCB’s network of 770 global dealers. It will be used to drive business growth, helping to build relationships with new customers and strengthen relationships with existing customers. Upon completion, golf days will become a feature of the wider JCB visitor experience, which already includes factory visits, the ‘Story of JCB’ exhibition and machine demonstrations.

ENDS

For further information contact: Nigel Chell JCB Press Office

Tel: 01889 590312 Fax: 01889593455 E-mail: nigel.chell@jcb.com Web: www.jcb.com

Amateur Championship to showcase European Golf Design upgrade of Prince’s Golf Club

(Sunningdale, UK – June 12, 2013) Prince’s Golf Club will host the Amateur Championship next week, following a major renovation of the golf course by European Golf Design.

The Championship, which will be played over the historic links, represents an important landmark in the renaissance of one of Kent’s finest courses. Prince’s famously staged the 1932 Open Championship, won by Gene Sarazen, but the original course layout was subsequently destroyed during the Second World War and completely redesigned in 1950 by Guy Campbell and John Morrison to create the current 27 hole layout.

Prince’s Golf Club has recently redeveloped their facilities. As part of this project European Golf Design was commissioned in 2010 to oversee a number of improvements ahead of the course hosting both the Final Open Championship Qualifying in 2011 and the 2013 Amateur Championship, which the club is co-hosting with Royal Cinque Ports.

European Golf Design’s role was to carry out a strategic review of all 27 holes and oversee a total bunker restoration programme. A number of new tee complexes have been constructed and two fairways relocated to restore the original design intent and improve strategy.

Gary Johnston, lead designer on the project for European Golf Design, said; “Our role wasn’t about toughening the golf courses, it was more about reviewing the strategy of the holes to take account of the advances in technology. In all we relocated about 22 bunkers and built a further 19, whilst also removing a number of other bunkers which were redundant. The biggest change came at the 6th hole on the Himalayas where we have moved the fairway 30 yards to the left to improve the alignment of the golf hole and bring a new wetland into play.”

“It has been a long term project which was broken into phases and mostly carried out over the last three winters, which is actually the best time to build revetted bunkers. It has been hugely rewarding to work on the restoration of such a historic course and I am looking forward to seeing how it is tackled by the world’s best amateur golfers.”

The Amateur Championship is taking place between the 17th and 22nd of June. The 288 player field play one round each at Prince’s and Royal Cinque Ports, after which the 64 players with the lowest scores go forward to compete in the match play stage of the competition.

European Tour heading to EGD courses

We are very proud that three of the golf courses designed alongside 2010 Ryder Cup captain Colin Montgomerie will be hosting upcoming tournaments on the European Tour.

The Maxx Royal course in Turkey set to host the 2013 Turkish Open
Turkey is one of the fastest developing golf nations in the world and the 78-man field tournament will be played from November 7-10, 2013, the week before the DP World Tour Championship, Dubai – the climax to the Race to Dubai. The Montgomerie Maxx Royal is set within 104 hectares of picturesque, mixed pine forest and sandy ridges, the feel of the natural environment has been maintained, thereby enhancing the particular characteristics of the golf course. The par 72 Montgomerie Maxx Royal measures 6486 metres.

http://www.maxxroyal.com/en/The-Montgomerie-Maxx-Royal

The 2013 Irish Open will be hosted by Carton House
Carton House, which has twice hosted the Irish Open, most recently in 2006 and the Seniors Open in 2010. The vast Kildare estate is also the home to the Golfing Union of Ireland and has two of the east coasts finest courses, The Montgomerie and The O’Meara. The Mark O’Meara designed classic parkland course may lull you with it’s beauty whilst the Colin Montgomerie course is an adventure from the 1st to the last hole and is proud to have hosted the worlds finest golfers at the 2005 and 2006 Irish Opens.

http://www.cartonhousegolf.com/

The Dutch in The Netherlands will host the KLM Open from 2016 to 2018
Opened in 2011 The Dutch is a private members Inland Links Golf Course set in the beautiful rural area on the outskirts of the Lingebos near Gorinchem. European Tour tournament director Miguel Vidaor commented,”The Dutch is an excellent layout with a very strong back nine, especially the finishing holes All which are very challenging. The greens offer a variety of pin positions a hole That can change from one day to the next. This makes the course very interesting to the players.”

http://www.thedutch.nl/